About Us

In a previous life, our founder and head curator Z was an Asst. Dean of Admissions for a small Colorado university. When
describing the shop he would be opening when he left in 2013, a student said "so you'll be curating the cool"? In our
mind, this is the day that Curating the Cool was truly born.

Some thought it was crazy to open a 400 sq ft shop that sold vintage items in addition to Colorado made clothes, art,
cards, and gifts but after a few short months it was clear that we needed a bigger space. We remodeled and moved into our current location 2 years ago, and we continue to grow!

Since day one we have focused on finding unique vintage items, working with friends in Colorado who create some of the
best products on earth, and providing the best customer service we could muster. In our 4 years we have received dozens
of awards, helped thousands of customers, and had thousands of items of cool. We hope to bring this same love of cool and our customers to the web!

Feel free to visit our shop in Lafayette, CO, shop through the items online, or  receive a personally curated box of cool sent directly to you each month. If you'd like to see some of the cool we've had since opening, check us on on Instagram or Facebook. Regardless of how you choose to shop with us, we truly appreciate it. If you ever have questions or comments, please let us know!